Visit William Hill
3.79 / 5.00

Sports, Casino, Bingo & Poker

Add your review

Before submitting your review, make sure you have rated the bookie using the stars to the right (minimum of 1 star on each criteria)

Customer Support

Is it easy to get into contact with William Hill if you have a problem and is their customer support of a good standard?

Odds and Markets

Are the odds available at William Hill competitive when compared to other bookmakers? Do they offer a variety of markets?

Ease of Use

Is the William Hill website easy to use? Is it intuitive?

Punter Friendliness

Have you been limited or banned by William Hill? If you've been limited, give them a low score!

User Reviews (87)

David Crompton
5.00

Had no problems with hills so far which is very unusuel for me i get good service off them
5.0 5.0 5.0 5.0

Rammy Wesley
4.00

I would like to have the football tips... I trust in your bookies
4.0 5.0 4.0 3.0

Charles Baird
5.00

In there most days and the staff are friendly
5.0 5.0 5.0 5.0

Phil
3.75

Overall easy to use site and very functional transitions between sports and vrious events. Regular bonus bets and rewards points. Pricepump one per day on racing which can increase winning % significantly. Straight up h2h odds are generally 1.83 vs 1.83 which leaves about 10 -12 % difference between some more competitive sites. Has good live chat options but a lot of verification to begin chat. Overall odds in team sports are good to average but h2h sports (tennis, boxing, racing etc) are poor and generally below average odds.
4.0 1.0 5.0 5.0

Heidi Wilson
5.00

Website is very user friendly and always has the best odds.
5.0 5.0 5.0 5.0

Robin
4.00

Excellent online bookie
4.0 4.0 4.0 4.0

D Max
2.00

This is a massive shame. William Hill was the market leader (along with Bet365) until a couple years ago when a new CEO took over at the helm and completely ruined the company. Now one of the most untrustworthy anywhere. Will ban you from promos at the drop of a hat. Most worryingly though, they have been known on many occassions to close accounts and seize your money. A close friend had over £1500 stolen from him by them. Have also been known to go into people's bank accounts and take money without permission! Don't just take my word for it - it is common knowledge on the internet if you search for it. Along with PaddyPower they are as corrupt as they come. Extremely untrustworthy - Use at your own risk!!!
1.0 4.0 2.0 1.0

Vlad
3.75

William Hill is very good when it comes to odds for tennis and horse racing. In my opinion it is one of the better bookies out there. The site is not as easy as bet365, at least for me but still Ok. They will limit you if you are profitable and/or take early prices too often.
4.0 5.0 3.0 3.0

James Amour
4.50

Like to watch my horses who cover all races each for just £1.also like various markets available and of course best price guarantee.
5.0 5.0 3.0 5.0

Terry
1.00

Not only did they remove BOG but stopped me from placing ANY racing bets
1.0 1.0 1.0 1.0

steveo
4.50

Hills are one of the few bookies that will give you a decent run even if you are winning as long as you don't abuse them with arbs and placing loads of early/overnight bets on the horses that quickly shorten dramatically.
5.0 4.0 5.0 4.0

Michael Silverstone
3.75

A very good site util I was gubbed. Lots of markets, good odds (quite often the best or equal best on horse racing), and occasional offers/bonuses. I was warned initially by them that privileges like best odds guaranteed would be removed, but it was several months after that before they restricted my account completely. Skybet and Bet365 were very similar. Whilst I was on occasional small time bettor they were fine with me, but once I started betting regularly and winning just a little that was too much for them, as with so many other bookies for me...
4.0 5.0 5.0 1.0

Ian Brown
2.75

Don't receive much in the way of special offers and promotions, so my use is infrequent and selective. Their football odds are sometimes favourable.
3.0 3.0 2.0 3.0

Dagny
3.50

A decent site which is fairly easy to navigate but lacks the ease of use of some other top sites. It does not have the variety of markets of some other sites but what it does have is decent enough. The support staff were very quick and thorough,unlike many of their competitors. Overall a good experience but room for improvement.
4.0 3.0 3.0 4.0

Neil Bower
1.50

The 'special offers' and promotions get a bit of a bore, the website is too cluttered and very slow. Takes too long to find anything you want. I use it every now and again, not one of my favourites
1.0 3.0 1.0 1.0

Steve M
3.75

Generally good odds. Not many offers that I take advantage of, other than the acca refund, but I use them for horses very often. Good app, but the website feels a bit dated to me.
3.0 4.0 4.0 4.0

Ryan Carr
4.25

Good promo for Horse Racing with 2 clear promo on selected meetings adds extra returns which add up a lot over a month definitely worth having account with.
4.0 4.0 5.0 4.0

Dixon
3.25

Decent bookmakers, but lacks some markets and poor odds
3.0 3.0 3.0 4.0

Steve Hall
1.00

Had a William Hill account back in the day when most bookies would stand a decent bet. Was closed down after a very successful Cheltenham a number of years ago. I got a very rude letter from them when closed and took ages to get my money out. A disgrace as a major bookie and wouldn't touch them with a barge pole - not that they care. If you are a winner don't bother.
1.0 1.0 1.0 1.0

mickey
1.75

the worst at Payouts five days bull paddypowers pay out the same day gess who i bet with
2.0 2.0 2.0 1.0

Richard Smith
4.50

Not the most intuitive website but generally fairly dependable and decent offers.
5.0 5.0 3.0 5.0

David
3.00

Absolutely average
3.0 3.0 3.0 3.0

paul rough
2.50

limited stakes alot of times with these.
3.0 3.0 3.0 1.0

Andrew W
2.75

Site can be difficult to navigate and account closed after a few minor wins. If you can get on, good luck.
3.0 4.0 3.0 1.0

Chris Hance
2.75

Signed up during Euro 2016 on the proviso of a free £10 bet each time a home nation team scored in the first round of games. Went to use those bets at lunchtime of the day they expired to find they hadn't vanished. On speaking to customer services I was advised they expired that morning rather than at the end of that day. Decision was final. Rarely bet with them for that reason.
2.0 3.0 4.0 2.0

stephan
4.00

Been with this bookie more years thanI care to remember,(and I got a credit acc.) easy to use,my main gripe with them is the odds offered on golf events usually lower than others and only 1/5 odds a place all others usually 1/4
4.0 3.0 4.0 5.0

Keir
4.25

Site can be a little confusing but the markets are good!
4.0 5.0 4.0 4.0

Brian
4.50

Good site easy to use competitive odds
4.0 5.0 5.0 4.0

gabrijel
2.75

Limit,limit,limit....Other things ok
3.0 4.0 3.0 1.0

Neil Wayland
4.75

As far as I'm aware, William Hill are the only bookies that offer a text betting service. This is so handy especially when you can't access the Internet or need to be able to get a bet on at work under the radar.
5.0 4.0 5.0 5.0

Colonel
4.75

Probably the best online bookie of the big four high street bookies, decent prices good promotions and I'm yet to be restricted although I've don't seem to get many winners with WHill so that may alter, with having in your portfolio of online bookmakers
5.0 5.0 4.0 5.0

Derek
4.50

I've had a Hills account for many years. Definitely good for small stakes multiples eg 5p lucky 63 on some outsiders or forecast doubles to low stakes.
4.0 5.0 4.0 5.0

Chris
3.50

Not a massive fan, had trouble accessing the site through the browser on my phone, to be fair though their customer services were very helpful in giving me my money back.
5.0 3.0 1.0 5.0

Keith Daniels
4.25

A good, if somewhat disjointed site with decent odds. The site runs promotions if that is your thing but, on day to day betting they have a great range of markets.
5.0 5.0 3.0 4.0

Victoria Jago
2.75

Mobile site is ok though placing bets on tomorrow's racing is time consuming as you have to keep going back to the main menu. Not very customer friendly, marked bets as losing when Sky and others voided due to jockey failing weigh in. Also won't let me place the stakes I want to on tennis bets.
3.0 4.0 3.0 1.0

John
4.75

Restricted after winning £800 on a £10 e/w double...par for the course, I'd say. Generally restrict me to winning £100, or £50 on some markets, but that's not too bad in comparison to others (5p at 5/1, Paddy / Coral / Ladbrokes?). Slightly clunky navigation but you get there in the end. Fantastic horse racing radio service (get it through audioboom or streema if you have trouble via the site), with some excellent tipsters - Andy Holding, Andrew Mount, Rory Delargy to name a few - and you can also access William Hill TV (wh.cm/tv) throughout the day until 2am, including free-to-view US racing. For those alone, they deserve an excellent rating.
5.0 5.0 4.0 5.0

James Dyke
5.00

My fav bookie, lays decent bets at high turnover and haven't had any issues getting money out plus good customer service. Let's hope they keep it up and don't restrict people after seeing this page!
5.0 5.0 5.0 5.0

sam martin
5.00

A FIRST CLASS BOOKMAKER I USE THEM FOR BETTING ON FOOTBALL HORSES DARTS ETC ETC AND FRIENDLY SERVICE
5.0 5.0 5.0 5.0

Michael
4.00

A bit too complex to place bets compared to others but it is good overal.
5.0 5.0 3.0 3.0

Geoffrey Day
4.50

Treats punters with respect. Has not limited bets even after a winning streak. I would recommend them as one of the best bookies here in the UK
4.0 4.0 5.0 5.0

Thiago
4.00

I used it in the past with good regularity, but today it´s not accepting my country anymore, unfortunately. I found good overpriced odds here.
4.0 3.0 5.0 4.0

mark broomhall
4.50

Not always the best for odds but my account is still live and never had a problem with them
5.0 3.0 5.0 5.0

Steve Booth
5.00

I think William Hill is one of the best out there at the minute. Only Bookie that has no restriction on me and that's saying a lot if you see how many have restricted me. I will let you know if I get restricted :-)
5.0 5.0 5.0 5.0

Juhana
4.50

One of my top 3 bookies. Been customer for many years and never get any restrictions. Not best odds but easy to navigate with mobile.
5.0 4.0 4.0 5.0

Brian
3.75

Will always lay me a bet,sometimes passed to customer services.Lost my bog with them several years ago.
4.0 3.0 4.0 4.0

Mark Jones
4.00

Probably the best of the traditional bookies, although I find they are quick to drop prices. The mobile app needs improvement to make it easier to scroll between markets.
4.0 4.0 4.0 4.0

Grahame Hughes
3.75

Have the most user friendly website. BUT rarely do they give the best odds. As soon as one of the top tipsters nominate their selections the prices drop and drop lower than the competition
4.0 2.0 5.0 4.0

Kes
3.50

Steady bookie......rarely have the best odds.....middle of the road....bonuses poor.
5.0 3.0 3.0 3.0

GF
3.50

I find WilliamHill pretty similar to Coral, however the website performs a bit better and they are more punter friendly.
3.0 3.0 4.0 4.0

Clinton
5.00

One of the best bookies i have used. Every sporting event and horse race from all over the world is available. Plus great odds and on Saturday races usually offer bonus bets if your horse comes 2nd or 3rd. Are able to watch nba live and a few other sports to which is great if you don\'t already have cable
5.0 5.0 5.0 5.0

Ryan Bowler
3.25

No frills but reliable. The site is a bit clunky and the odds aren't often the best (but are competitive) but they take bets and so far no restrictions. That is far more important than any promos/bonuses.
3.0 3.0 3.0 4.0

David W
4.00

Best of the traditional highstreet bookies, will still accept a fair bet after 5+ years. Have every market available, odds slightly better than average on most markets. Website not the most user friendly (a bit cluttered) but easy enough to get used to. Like the offers, straightforward and not constantly changing or in your face.
4.0 4.0 3.0 5.0

Lee Bancroft
3.75

If you want a Bookmaker that offers you plenty of promotions then Hills win it hands down absolutely tons of offers on the football and the horses also, as others have said the website is very poor and can take a while to find a certain market which isnt helpful if your short of time to get a bet on.Payouts are very quick and customer service is good. Odds are usually good and Bog is guaranteed from the markets opening,most sports are covered although miles behind bet365, all in all though an excellent bookie.
4.0 4.0 2.0 5.0

Richard Fielding
4.00

Great site, love the bonuses and sports/racing offers. Would recommend this bookie to anyone.
3.0 3.0 5.0 5.0

Neil Simm
3.75

Another of my default bookies driven by ease of use. No restrictions or limitations (touch wood), the bet search facility is helpful. Probably mid range for prices and a few offers but a good basic bookie.
3.0 3.0 4.0 5.0

Carl McLelland
3.75

Good old fashioned bookies. Crap on the offers and free bets though. Prices not too bad but could be better to keep in line with others.
4.0 3.0 4.0 4.0

Dom
4.25

Overall good, few annoying items especially on the mobile version. Very often log out without reason.
4.0 4.0 4.0 5.0

Andy
1.50

William Hill had no record of my account which I had had for over 20 years when I called them and could not help further. Only option was to open another account which was fine at first but now having bets restricted to £5 on a decent priced horse so not worth the effort unless I'm backing something less than 4/1. Their website is the worst I have encountered. It takes over 2 minutes to get to the horse racing page including signing in and by then any price I want has disappeared. Their mobile app is almost as slow and very rarely use this bookmaker nowadays.
1.0 2.0 1.0 2.0

Robert McGill-Watson
4.00

Favourite site easy to use although some sports not covered
5.0 3.0 4.0 4.0

Philippe
2.50

Traditional bookie, website ok, offers/bonuses for mug punters. Restrict winners very quickly
3.0 3.0 3.0 1.0

Kevin Berry
4.75

My favourite bookmaker website. Lots of markets and good odds.
4.0 5.0 5.0 5.0

Paul
2.50

gutless and miserable
2.0 3.0 4.0 1.0

Tom
3.00

Ok to start with but quickly withdrew BOG and then began to restricting stakes to less than £1ew so can't really say they are worth having an account with if you consistently win. Site is quite good to navigate
4.0 3.0 4.0 1.0

david mitchell
4.75

much better than they used to be with competitive prices and more attractive each way betting. certainly up there with the rest
4.0 5.0 5.0 5.0

ibrar
4.75

very reliable never had problems pay u on time (winnings)
5.0 5.0 5.0 4.0

Richard kirby
5.00

Easy to use, still recieve BOG offers and all bet accepted, with no restrictions.
5.0 5.0 5.0 5.0

Andrew Newton
4.25

I can't remember whether I've had to contact support. The odds are better than most but normally not quite the best. It is definitely not the easiest site to navigate and could be improved. I have not had my account closed or any bet restricted in several years with William Hill! I can't say that about many other bookies and certainly none that offer BOG. It therefore gets my vote as the best online bookie.
4.0 4.0 4.0 5.0

Dave
2.00

The only bookie that won't take a phone bet
2.0 2.0 3.0 1.0

Kenny Gilmour
4.25

One of two bookmakers still accepting my bets at BOG.
4.0 5.0 3.0 5.0

Michael Dardis
3.75

The last bookie after 25 acccts either closed or restricted., that I can use. Have recently had a factor of 0.5 applied to acct. , but still taken my bets.
3.0 4.0 4.0 4.0

les robinson
4.75

Great bookie, second only to 365 good offers also support is very good.
5.0 5.0 4.0 5.0

Tim Clarke
4.00

NOTHING SPECIAL BUT AT LEAST THEY HAVEN\'T SHUT ME DOWN YET
4.0 4.0 4.0 4.0

Laura
4.25

One of my staple bookies especially for acca she.
5.0 4.0 3.0 5.0

Robert Martin
2.50

Customer support 2 stars Odds 3 stars Ease to use 3 stars Punter 2 stars
2.0 3.0 3.0 2.0

thomas kerr
3.75

i love w/h my fav bookie but bets get restricted,to quick ie,,wanting 300 on horse only let you put 150 on at odds the other 150 half pt less,same for finiancial markets used to bet 50 a bet won a few bucks then max could put on 10 pound joke really,but love there odds on footy usually the best for me anyway,allways good to have few accounts with wh using family friends i think,
5.0 4.0 5.0 1.0

Dave S
4.25

I like WH, although they don't offer free £5 bets like Sky and Coral, they often give a free bet here and there and recently offer a £10 free bet for a £10 stake, several times. Not always the best odds otherwise they would be my top choice.
4.0 4.0 4.0 5.0

rover
4.75

Limits me occasionally but otherwise one of the best. Decent bonuses.
5.0 5.0 5.0 4.0

michael turner
5.00

so easy and helpful to use very punter friendly
5.0 5.0 5.0 5.0

john cutler
4.00

Do like some of the offers that they give you, but as the saying goes where other bookies give the same place like 4 & 5 places a quarter the odds. They only give you one fifth the odds a place which is very poor with 16 or more runners at a big meeting like Ascot. Some have 20 plus runners in varies races. Plus one other thing do not give you option to bet in running on a race.
5.0 3.0 4.0 4.0

Richard Dickinson
4.25

Ok Bookmaker can be abit tight with odds and limited viewing of races
4.0 3.0 5.0 5.0

John Ogden
4.00

easy enough to use and still get some offers although restricted
5.0 5.0 4.0 2.0

Trevor
3.50

Not a good bookie,soon restricts you.
4.0 4.0 5.0 1.0

Rod
3.50

Prices often shorten when putting bets on . Not the most competitive on odds. Web site not the best by far
5.0 3.0 3.0 3.0

Will
4.00

The reason that I use and like William Hill is very simple, I am not a big better by any means I play the horses and poker but for very little stakes but here is the crunch I bought some shares in William Hill and as I bet very small any losses are more than covered by the dividends paid by William Hill.
4.0 4.0 4.0 4.0

steve
3.00

Price always seems to have moved even when I place trades immediately I receive them site easy to navigate although sometimes long winded
3.0 2.0 4.0 3.0

Malcolm Jevons
4.00

Much better than some at letting us win money. I made £2500 on a Yankee and they still let me place multiples bets.
3.0 4.0 5.0 4.0

Robert McGill-Watson
4.00

Easy to use and helpful. Only trouble is they do not cover all sports
4.0 4.0 4.0 4.0